For creators.
You apply, a person reads your application, and if we go ahead we work with you on four things: introductions to creators and to markets, help with the paperwork, and help labelling paid posts.
What each one looks like.
An introduction, written by a person
We think you two should talk. One of you makes food videos and the other makes travel films, and many of the same people watch you both.
- Both sides said yes before it was sent.
Five kinds of market, none promised
We tell you which suit your audience, and introduce you where we can.
- Brand partnerships
- Affiliate and referral
- Products and merchandise
- Paid communities
- Live events and appearances
An agreement, before any work
Agreed in writing before any work starts.
- What: three short videos
- By when: the dates both sides agree
- For what: the fee or the products agreed
- How it is labelled: Ad at the start of each caption
- Who owns the videos: written down here
A label, at the start
Ad. New trainers from a brand I work with, worn every day for a week. Here is what I think.
- We remind both sides of the label before a post goes live.
Questions creators ask.
Who can apply?
Anyone with an audience on a platform such as Instagram, TikTok or YouTube. If you are under 18, a parent or guardian has to agree to your application and to any work we arrange.
What does the team look at in an application?
The link you give us to your work, what you make and who you make it for. We ask for links so that we can see the work ourselves.
Will I hear back?
The team replies to every application, whether or not we go ahead.
Do you promise deals, followers or a level of income?
No. Nobody can promise those, and we do not. We introduce creators to each other and to kinds of market, and we help manage the work that follows.
How are paid posts labelled?
A post made for a business in return for money or something else of value is labelled as advertising, with a clear label such as Ad at the start of the post, and the platform's paid partnership label where there is one.
Apply to join.
A person reads every application and replies to each one.